How do we work now with digital media? Have we shifted from a work culture based on the ambience of clubs to one locked inside cubicles? Has media design become rationalised to the point of complete predictability or is there still room for creativity and fundamental innovation?
With thousands of graduates being skilled-up in digital media across the Netherlands and Europe every year and with the internet becoming massified and maybe even normal, it is time to look at the daily reality of digital work.
Digital work includes the complete cycle: the non-glamorous work of call-centres and warehousing that provides its back-end, the more deadly globalised work of the manufacture and dumping of computers, as well as the 'non-work' of leisure and consumption. How do the 'hacker ethics' of free, networked, deregulated co-operation mesh with other forms of worker organisation? What are the new models emerging amongst the mix of roles, skills, ideas, talents, activities and technologies? How does digital work effect and provide new perspectives on media design: how is design itself shaped and driven by the sites and software which it makes?
With presentations by Maurizio Lazzarato, Steve Baldwin and Laurence Rassel. Following the presentations, there will be a roundtable discussion providing responses from experts and designers from the Netherlands. The roundtable will be moderated by Brian Holmes.
'Digital Work' is organized in collaboration with the Piet Zwart Instituut, Willem de Kooning Academie and is part of a series of seminars organized by the Media Design Research Programme of the Piet Zwart Instituut, Willem de Kooning Academie, Hogeschool Rotterdam in collaboration with V2_, Institute for the Unstable Media.
Speakers: Maurizio Lazzarato (F), Steve Baldwin (USA), Laurence Rassel (B), Brian Holmes (GB, moderator).